Will Richmond has a strong round up piece on the emerging concensous around pre-roll advertising in todays VideoNuze report.   He says, in part:

"Pre-roll video ads' effectiveness and user acceptability is getting a boost from 3 different research studies this week. Results were released by Break/Panache and Tremor Media and by Jupiter Research, which focused on the European market. Taken together, they are an encouraging sign for the many broadband video providers who have chosen ad-supported over paid as their business model of choice."  And he goes on: "But as broadband video usage has grown, pre-roll ads that actually did interrupt the content experience felt jarring for many users. Naturally, when asked, users said, "ugh, we hate them." Fair enough. But consumers a...

The Creator as Curator - How to Make and Curate Video

Description:

The web is fast becoming video friendly. So what do viewers want? They're hungry for content that is coherent, contextual,and organized around their interest. Super niche, from Frisbee Dog TV, to the American Indian Pow Wow Channel, These micro-networks are the channels of the future. Come learn how to build, curate, and get paid to curate the nano-networks that are emerging to organize web video.

...

Magnify.net Adds New Video Sources, Ups The Speed

Ah, magnify.net. The service that is a constant reminder of the things I’d like to do, if only I had the time. Back in June, I asked readers what they’d do if on...

http://mashable.com/2008/08/07/magnify-upgrade/

Video search and aggregation tool Magnify has an update today, which is something we haven’t seen explicitly from the company in a while–it’s been busy launching completely new features and spin-off services.

There are two major prongs to Magnify’s release today: one addresses the need for additional video sources that it aggregates from, and the other concerns the search ...

Magnify.net Aggregates and Curates Video from Across the Web; Releases Enhanced Video Search and Performance

New video hosting services added to Magnify.net's video discovery: MySpace, Hulu, Vimeo, College Humor, Howcast, and MTV Overdrive

August 08, 2008 - New York, NY - Magnify.net is releasing new features that enhance site performance, expand video sources, and give site owners new tools for socializing and monetizing curated Web video content.

The addition of new video hosting services reflect the increasing diversification of online video sources and the importance of aggregating and curating videos from multiple locations to provide destination sites with the ability to build diverse, but focused video collections. The new video services include MySpace, Hulu, Vimeo, College Humor, Howcast, and MTV Overdrive.

Magnify.net has more than doubled the speed of its Automatic Video Discovery (AVD) service, enabling users to search 15 hosting services in less than ten seconds. The increased search speed of AVD allows the rate of new videos added to Magnify to increase to a million items per week, up from 100,000 per day previously.

"We think aggregation is an exciting and...