Magnify.net Blog For August 2006

Tech Crunch Notes Magnify at DH

August 20, 2006 - Steve Rosenbaum
Startups Given The Floor At Digital Hollywood Neil Kjeldsen

I was Digital Hollywood today rubbing elbows with content creators and distributors in San Jose. On the agenda were several entrepreneurial forums where local startups pitched their companies to an audience of competitors, peers and venture capitalists. Given the words “Digital” and “Hollywood” can cover a lot of ground all of the companies generally fit the themes of the conference. I saw some interesting companies, some of whom haven’t been profiled yet on this site.

(among the reviews:)

Magnify

Magnify is led by Steve Rosenbaum, who created MTV’s “Unfiltered”, so he’s a serious veteran of the user generated movement. Magnify is a scalable human powered review system for user generated video. With 70K Youtube uploads per day, they want to help narrow the relevancy of search. Volunteers become reviewers and they start to organize and tag the better material to form communities to share like content. Lo and behold, as we watched a venture video channel, they showed a video of our friend Mike Arrington. Certainly, it did seem to provide relevant content. Whether or not, human editors will ultimately be necessary to create these communities, I don’t know, bu... [More]

Nice Write up in World Tech Logic

August 20, 2006 - Steve Rosenbaum
LINK to full article

Magnify: Create Your Own Video Website Posted in Web 2.0, Ajax by brett on the August 17th, 2006

Nowadays, video is rapidly proving to be the latest and hottest dimension to the User-Generated Content. Nevertheless, anyone who has tried to FIND a video today has encountered disappointing lists of poor quality. The good stuff is out there, all right. Finding it, however, is a whole new story.

Magnify solves a critical issue in the emerging User-Generated Video ecosystem. Video needs context, and context comes from community. Magnify platform empowers websites to launch a sophisticated User-Generated Contents experience in their existing site, or build on from scratch. Magnify is a community process of review and recommendations. It takes the power of your peers, and turns it into a fun, easy process that allows videos that are relevant to your and your friends to be discovered and shared. The result is community-validated video that is gathered from multiple sources, organized around niche verticals, and made ‘brand safe’ for rich-media advertising.

Using the Site Setup tools, you can pick a design tem... [More]

Magnify to Present at Building Blocks

August 16, 2006 - Simon Cavalletto
Magnify founder Steve Rosenbaum will present the company today in a panel session at the Digital Hollywood Building Blocks conference in San Jose.

Embed Videos on Your Blog or Web Site

August 13, 2006 - Simon Cavalletto
We've added an "embed this" feature to every video page that makes it easy to grab the HTML codes for a video player and paste them into your own web site or blog posting. Just look for the "grab the codes" link on the right side of every video player page!

The New World of Syndication

August 10, 2006 - Simon Cavalletto
The searching and aggregation space continues to expand, with Revver now talking about "super-distribution" as a model that allows them to reach further out into the web and find new audiences, and sites like Flixya being built to combine user-selected video content from YouTube and Google with advertising from programs like AdSense.